万物皆可毛绒， 世界本该柔软 Make everything plush, keep the world soft.
Blue dot marks the exhibition hall location.
乐吉儿成立于1998年，总部位于广东汕头澄海，深耕玩具行业近三十年。依托三家现代化工厂及两处战略办公室，构建起覆盖全球的销售网络。从“玩具制造商”到“情感造物者”，乐吉儿以质量为本、潮流为媒、创新为驱，将“守护童心、传递陪伴”的初心，融入每一件产品的设计与制造。
Founded in 1998, LELIA TOYS is headquartered in Chenghai, Shantou, Guangdong Province, and has been deeply engaged in the toy industry for nearly 30 years. Supported by three modern manufacturing plants and two strategic offices, the brand has built a global sales network.
Transforming itself from a "toy manufacturer" to an "emotional creator", LELIA TOYS takes quality as the foundation, trend as the medium and innovation as the driving force. It embeds its original aspiration of "guarding childlike innocence and delivering companionship" into the design and production of every single product.
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